Marketers and data-driven decisions


Thought these infographics maybe of interest to the marketing guys out there they illustrate the data challenges and opportunities digital marketers face in 2014. Ironically we have spoken to a number of agencies around analytic’s, big data and most importantly conversion and a number don’t appear to see the value…..hopefully this will change in the near future.

data-driven-marketer-infographic

data-rich-and-insight-poor

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s