How Zappos became Zappos

December 7, 2012

Great video about Zappos, how their business model has changed over time and how they are continuing to develop.

Key areas:

  • Repeat customer
  • Word of mouth
  • Focus on customer satisfaction
  • Employee satisfaction
  • It is not business as usual

Enjoy…..


The Impact of Social Media in Hospitality

August 30, 2012

Click to visit the original post

How Social Media is Changing Hospitality

It’s funny, as word of mouth and social media marketing continues to grow in the new era of instant review and social media hotels, amusement parks, restaurants and even the airlines have to step up their game. No longer can a server, front desk clerk or any member of an organizations service staff let their guard down.


Follow

Get every new post delivered to your Inbox.

Join 745 other followers