Major sporting events like the U.S. Open are not only exciting to watch and follow, but are also a living lab for how “big data” can translate into big business. This year, the USTA is using predictive analytics and cloud computing to improve the experience for everyone: fans, tennis players, event organizers and broadcasters. USTA’s Phil Green and IBM’s Rick Singer explain how.
Big Tennis Meets Big Data
August 30, 2012
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Application Hosting, Managed Service Hosting, Marketing | Tagged: BigData, Cloud computing, IBM, Predictive analytics, Sport, Tennis, U.S. Open, United States Tennis Association | 
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Posted by david ricketts
