Major sporting events like the U.S. Open are not only exciting to watch and follow, but are also a living lab for how “big data” can translate into big business. This year, the USTA is using predictive analytics and cloud computing to improve the experience for everyone: fans, tennis players, event organizers and broadcasters. USTA’s Phil Green and IBM’s Rick Singer explain how.
Big Tennis Meets Big Data
August 30, 2012
1 Comment | 
Application Hosting, Managed Service Hosting, Marketing | Tagged: BigData, Cloud computing, IBM, Predictive analytics, Sport, Tennis, U.S. Open, United States Tennis Association | 
Permalink
Posted by david ricketts
Who will be the first to run around the world?
April 26, 2011Just when you though that Nike could not get anymore innovative when it comes to technology, they go a step further. The video below highlights that when you have a great idea, great technology and a client that wants to be seen as the leading global sports company genius happens.
The question is when will this solution be available at a gym near you?
(Source: studentadfinds.blogspot.com, via stepa)
Related Articles
- Nike Introduces the CR Mercurial Vapor SuperFly III (theoriginalwinger.com)
- Review: Nike+ SportWatch GPS (crunchgear.com)
- Ryan Williams signs with Nike (profootballtalk.nbcsports.com)
Leave a Comment » | Marketing, Retail IT Solutions | Tagged: Business, Nike, Nike Flywire, Sport | Permalink
Posted by david ricketts
