Great video about Zappos, how their business model has changed over time and how they are continuing to develop.
Key areas:
- Repeat customer
- Word of mouth
- Focus on customer satisfaction
- Employee satisfaction
- It is not business as usual
Enjoy…..
How Zappos became Zappos
December 7, 2012
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Marketing, Retail IT Solutions | Tagged: Business, Business model, Customer, Customer Management, Customer satisfaction, Customer service, employee satisfaction, key areas, Tony Hsieh, Word of mouth, Zappo, Zappos | 
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Posted by david ricketts
Pay with a tweet……….or ‘partpay’ with a tweet……..
July 6, 2011One of the Cannes Cyber Lions winning case studies. Really like the idea that money is so 2oth century. Enjoy the video and think how this concept can be added to your business model. Just thinking out of the box but if you are in retail you could embed this into your payment model and give clients a reduction on product price if they ‘partpay’ with a tweet……….
Related articles
- The Fireworks of Disruptive Technology (insightadvisor.wordpress.com)
- Inspire A Buzz By Letting Your Customers Pay With A Tweet (socialtimes.com)
Leave a Comment » | Marketing, Retail IT Solutions | Tagged: Business, Business model, Cannes, Case study, Facebook, France, Pay with a Tweet, Twitter | Permalink
Posted by david ricketts
