October 15, 2012
When building something of value; whether monetary or personal, it takes focus and a determined approach to be the very best you can be. The team at C24 have a combined focus to be the very best at everything we do and two of the outcomes of this determination is the continued growth of the company and the people who are working within it.
For those who view this blog regularly you will know we try to highlight the best IT and marketing related information from the web, and in this search we spotted this exceptional video which highlights some of the best statements from Will Smith. You may say what has Will Smith got to do with business well take a few minutes to watch and it will definitely make you think.
October 10, 2012
L’Oreal have moved into the console gaming territory with ‘The Next Level’ XBOX 360 App, a personalised world of beauty, style and entertainment delivered right into the Xbox gaming console, complete with a participation based rewards program. The app includes things like a personal stylist, tips, forums, inspiration and even an educational style academy program… The more you interact with the app, including the more friends you bring into the experience, the more ‘Style Cred’ points you earn, which are in turn redeemed for the latest offers from L’Oreal.
October 10, 2012
The following infographic from CA Technologies’ CloudViews is based on a recent survey of IT leaders; it shows just how and why some companies have been slow to adapt.
Among its more interesting findings: While 80% of respondents say cloud computing drives innovation, more than 50% say they had no immediate plans to implement it. Why the disconnect? Job anxiety could be one reason. A shade under half of respondents say they believe companies will have to create entirely new IT jobs to accommodate a transition to the cloud, while 56% say cloud computing will require current employees to learn new skills.
Thanks to Mashable
October 2, 2012
A new survey done by TextMarketer found that 48% of consumers would respond to offers via SMS. First, a few notes, this study was done in the UK, where the mObile marketing laws are slightly different. None the less, it still says a lot about SMS marketing in general. This stuff is powerful folks. It’s especially powerful when it’s used with cross marketing into other channels such as Tv/Radio/Print/etc.
September 28, 2012
On this week’s episode of the Flash Report, Jessica tells us how big data is influencing our everyday lives in ways we don’t even realize.
According to an article published by ITWorld, scientists and experts in the fishing industry are beginning to model big data sets about specific species’ breeding habits and migration patterns in order to keep them off the endangered species lists (so we can continue to consume our favorite fish, without over-consuming them).
Retailers are also beginning to utilize big data in unexpected new ways. Harvard Business Review explains how retailers are using big data to research shoppers’ buying patterns to help improve shopping experiences. For example, when a customer goes to buy an item, they’ll know about a sale on a related item.
Businessweek and IBM published some estimates on how “big” big data really is. Studies show that the world creates approximately 2.5 quintillion bytes of new data every day. That’s 1 followed by 18 zeros.
Next, KSL.com reports that NASA now believes ‘warp drive’ may be possible, and links back to a Wired story on examples of science fiction becoming science fact. We’d like to point out that if warp drive does show up any time soon, you can bet it will come with some pretty big data.
August 31, 2012
Data science is changing the way we look at business, innovation and intuition. It challenges our subconscious decisions, helps us find patterns and empowers us to ask better questions. Hear from thought leaders at the forefront including Growth Science, IBM, Intel, Inside-BigData.com and the National Center for Supercomputing Applications. This video is an excellent source of information for those that have struggled trying to understanding data science and its value.
August 29, 2012
Really interesting video about big data and the potential growth. We believe that there is a massive opportunity for new businesses to be created to drive this market forward.