How Zappos became Zappos


Great video about Zappos, how their business model has changed over time and how they are continuing to develop.

Key areas:

  • Repeat customer
  • Word of mouth
  • Focus on customer satisfaction
  • Employee satisfaction
  • It is not business as usual

Enjoy…..

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This entry was posted on Friday, December 7th, 2012 at 11:18 am and is filed under Marketing, Retail IT Solutions. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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