Powerade Tweets Stadia Campaign

June 6, 2012

With most people jumping on Twitter to comment as soon as a sports event starts, Powerade spotted an opportunity and created a live infographic that updated based on tweets during a game.


How Social Media Is Changing the Sports Ticketing Market [INFOGRAPHIC]

June 6, 2012

Social media hasn’t only revolutionised sports fans’ experiences at the game — it’s also changed how they get there in the first place.

One in five fans use social networks to invite friends to games, according to a recent report by the Sports Business Journal. Nearly 15% of ticket buyers say their purchases have been influenced by Facebook posts.

And engaging fans on social media doesn’t just help sports teams reach potential buyers — it literally pays off. According to the same research, fans who buy tickets through social media links pay more than one-and-a-half times as much on average compared to all buyers. Why? They typically make their purchases farther in advance.

The graphic is based around US data, however the UK could learn significant lessons from them as our adoption of the media is on par with theirs.

thanks mashable.com
Ticketing,social media


Virtual Sight Seeing With ‘World Wonder Project’ by Google

June 6, 2012

We don’t really like to travel that much or worse even step outdoors for a fresh breath of air that we don’t really need. We spend most of our time in front of our computers playing MMO or surfing the net. Which is why our humble nature really enjoys The World Wonders Project by Google.


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